This class summarizes decades of experience helping management teams in one of the most critical phases of a startup life: market entry. The seminar is particularly suitable for companies which have an initial product and are seeking they first customers and setting the foundations for their go-to-market organization. Many of the entrepreneurs I have worked with directly suggested I blog or somehow share my accumulated knowledge. This 2 hour class is my attempt at doing so. It provides detailed suggestions and hands-on exercises to focus your market entry, build your sales strategy and develop a plan for success

The class has now been given many times and attended by close to 5,000 entrepreneurs who recommended I give it to their friends and colleagues.